Assembly of European Horticultural Regions

DOP and PGI promotion programme

Les 8 fruits et leg IGPFrom February 2014 until February 2017, AREFLH was a partner of the European multi-country (France, Italy and Spain) programme of information and promotion  “Europe signs the products of its terroirs” which promotes the official European quality signs PDO-PGI, through the example of 8 varieties of fruit and vegetables.These are:

  • for France, the KIWI de L’ADOUR PGI, the SANDS ASPARAGUS PGI (Landes), the PÉRIGORD STRAWBERRY PGI and the AGEN PRUNEAU PGI
  • for Italy, the EMILIA ROMAGNA PEAR PGI, the ROMAGNA PEACH/NECTARINE PGI and the RADICCHIO of TREVISO PGI
  • for Spain, KAKI OF RIBERA del XÙQUER PDO

The communication and promotion campaign, called “Europe signs the products of its terroirs”, targeted 3 countries of the European Union: France, Italy and Germany.


The aim of this campaign wass to inform consumers and professionals of the sector on the PDO and PGI products and on their multiple assets, through the valorization and the promotion of terroir.

Download the overview of the finished programme

More information on www.aop-igp.eu

 

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